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Oct 05, 2017
Unitron and Customers Collaborate on Creating Remarkable Customer Experiences at ENGAGE 2017!

October 05, 2017 – Kitchener, Canada – Today’s emerging healthcare consumers are putting new pressures on the hearing healthcare community. In response to the challenge, Hearing Healthcare Professionals (HHCPs) must broaden their communication channels and deliver increasingly remarkable customer experiences, said industry experts speaking to a select audience of HHCPs gathered in Chicago yesterday and today for ENGAGE 2017, an annual customer conference hosted by Unitron.

 

“Our focus is on supporting hearing healthcare professionals in their success and prosperity in an increasingly turbulent and ever-changing market,” says Lilika Beck, Vice President of Global Marketing for Unitron. “The agenda at ENGAGE is purposefully designed to address the three dominant forces shaping today’s patient experience. These forces are: the changing expectations of the emerging healthcare consumer; the new communications pathways now available by which to reach these consumers; and the accelerating pace and impact of new technologies.”

 

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During ENGAGE 2017 HHCPs have had an opportunity to get hands-on in solving the greatest challenges facing practitioners, by participating in a series of dynamic, interactive workshops led by Unitron executives and thought leaders. Workshop topics covered include: From ordinary to remarkable, Insight into itemizing and Would you get 5 stars? The two day ENGAGE 2017 conference is capped off with keynote presentations by:

 

Petra Marquart, Principal at Petra Marquart and Associates, an internationally recognized speaker and author of the best-selling book “The Power of Service - Keeping Customers for Life.”

 

Kevin St. Clergy, Chief Business Development Officer with Medical Practice Builders, who will speak to how digital marketing for HHCP can attract more new patients, for less.

 

“Unitron is not only patient focused – they are focused on my success and future. Unitron has helped me understand the changes facing our industry, what the future holds for us and they are providing solutions such as Flex, which helps me weather these changes and remain successful today and for the future. This event is more evidence of this focus.” Engage 2017 attendee, Jesse Hidalgo, Hearing Group, Wichita, Kansas

  

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About Unitron

Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

 

Contacts:    
Tracy Phillips
Corporate Media Relations, Unitron
+1 519 895 0100 ext 2121
tracy.phillips@unitron.com

                    John Urbaniak
Sonova U.S. Media Relations
+1 331 204-2799     
john.urbaniak@sonova.com


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Aug 22, 2017
Unitron extends and advances Tempus platform line up with Insera ITE family and new Stride M R rechargeable

August 22, 2017 – Kitchener, CanadaUnitron, a global innovator of advanced hearing solutions, today announced further expansion of its Tempus platform line up with Insera, the company’s new in-the-ear (ITE) hearing aid family and Stride M R, a new behind-the-ear (BTE) rechargeable hearing aid. The new products further extend the Tempus platform’s conversations capabilities to wearers of custom hearing instruments and to those patients seeking a greater variety of rechargeable options.

Conversations just got very personal
Addressing the fact that no two ears are built alike, the Insera ITE family’s sophisticated EarMatch process optimizes directional microphone performance by compensating for individual differences in each patient’s ear. The optimal directional performance frees up advanced features in Tempus such as SpeechPro
and Spatial Awareness to provide wearers with fantastic speech understanding in conversation.

“Unitron has engineered its unique Tempus sound processing platform around a philosophy of realism, so everything naturally sounds just the way it should. This means patients are aware of what’s happening around them and know, not only where sounds are coming from, but also perceive the emotional undertones that accompany those sounds,” explains Andre de Goeij, Senior Director, Product  Management and Strategic Initiatives for Unitron. “Driven by Tempus, Insera provides our very best directional performance in custom products,  bringing patients closer to the heart of conversations and ensuring they don’t miss out.”


The Insera Pro is available to US customers in August, 2017 with full product family availability in October, 2017 throughout North America, Europe and Australia.


A rechargeable BTE that is always ready for anything
With the launch of Stride M R, Unitron expands its choice of rechargeable product options, addressing growing patient demand for flexibility and freedom.  Just as patients have become accustomed to charging their smartphones, Stride M R offers similar charge and go capability. Wearers simply charge the hearing instrument overnight, for just 5 – 7 hours, and the hearing instrument is ready to perform for a full 24 hours, including 90 minutes of streaming or 16 hours of continuous streaming. There is no fuss, nor buttons to fiddle with. Patients simply pull out their Stride M R hearing aids, put them on and go. Because hearing happens around the clock, Stride M R offers wearers the flexibility to swap rechargeable battery cells with traditional zinc-air batteries at any time, ensuring patients will never run out of charge.


According to industry research, 70% of patients have indicated a preference for rechargeable hearing instruments1. Unitron now offers two rechargeable styles based on award-winning designs offering wearers the ultimate flexibility in a range of styles: Stride M R, the behind-the-ear rechargeable that is always ready for anything and Moxi Fit R, the world’s smallest rechargeable hearing instrument based on exterior dimensions, compared to other products in its class.

Stride M R will be available in North American, Europe and Australia in early October 2017.

1 Rechargeable hearing aid preferences survey. https://www.hearingtracker.com/blog/rechargeable-hearing-aid-preferences/   August 2016

“Hearing aid wearers spend almost two-thirds of every day in conversation and are busy people on the go. They want to actively participate in conversations in noise and crowds -- difficult situations where wearers struggle the most -- and they want a hearing aid that offers them ease of use and the flexibility to go anywhere at anytime,” says Lilika Beck, Vice President Global Marketing  for Unitron. “With an expanded portfolio of BTE, RIC, ITE product lines and a choice of rechargeable solutions now available on the platform, Tempus continues to change the status quo by delivering unique solutions that are relevant, current and address the most important needs of the emerging healthcare consumer.”



About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

Contacts:

Tracy Phillips

Unitron Media Relations

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

John Urbaniak

Associate Director, Media Relations US

Sonova

+1 331 204 2799      

john.urbaniak@sonova.com

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Apr 04, 2017
Unitron awarded Red Dot: Best of the Best for top design quality and ground-breaking design

Moxi Now brings home Unitron’s first-ever top prize for product design and the company’s 4th and 5th consecutive Red Dot: Product Design awards

April 4, 2017 – Kitchener, CanadaUnitron, a global innovator of advanced hearing solutions, today announced two significant new wins on the product design world stage. For the first time ever, Moxi Now has been awarded top prize for product design by the internationally esteemed Red Dot organization. The world’s smallest wireless receiver-in-canal (RIC) hearing instrument was voted RedDot: Best of the Best 2017 for top design quality and ground-breaking design by the Red Dot jury of 40 recognized experts, selected from a field of thousands of global entries. Stride M, the smallest member of Unitron’s Stride family of behind the ear (BTE) hearing instruments, is also recognized this year with a Red Dot Award: Product Design 2017.



This marks Unitron’s fourth and fifth consecutive
Red Dot awards and the company’s first
Red Dot “best of the best” recognition.

 

 
“To be named “best of the best,” by the Red Dot jury, and to be selected for top prize from a field of thousands of incredible designs is a tremendous honour,” says Bruce Brown, Unitron Vice President of Global Marketing. “It clearly demonstrates to the market Unitron’s global leadership in hearing instrument design.”

 

A perfect combination of aesthetic and functional design

   

The Moxi Now hearing instrument, released to market in the Fall 2016, is designed to make the patient experience simple and enjoyable. The world’s smallest wireless RIC hearing instrument represents the perfect combination of aesthetic and functional design. Unitron’s product design philosophy puts the patient at the centre of design innovation. This is evident from the hearing instrument’s physical design to the enduring value of its performance. Tiny, beautiful and shaped through an organic and smooth design language, Moxi Now provides wearers with all day comfort. Stride M, released in the Spring 2016, is Unitron’s smallest BTE, while offering the highest output of any 312 BTE in the industry.

 

“In the design of Moxi Now, we approached the hearing instrument’s performance with the same human-centred philosophy that governs its design,” says Andre de Goeij, Unitron Director of Product Management and Product Marketing. “The result is an exceptionally well designed, fully automatic device that wearers can set and forget, allowing them to enjoy natural sound with a focus on conversation. The real-world data on a patient’s listening lifestyle, captured by Moxi Now, also provides healthcare professionals with new insights to improve the wearer experience, create deeper engagement and personalization and ultimately improve quality of care.”

 

“Wearers of the Stride M hearing instrument require more power, which typically comes at the cost of a larger size. However, our design teams understood that patient acceptance begins in the hand. They embraced the design challenge to put demanding performance into a small, powerful BTE, with a beautiful and comfortable design and a single easy-to-use control for those with dexterity challenges. It is fabulous to see their exceptional work recognized by the Red Dot jury,” added de Goeij.

 

 

About Unitron

Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

   

Contacts:

Tracy Phillips

Unitron Media Relations

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Mar 31, 2017
Unitron and customers take command of conversations at European launch

Event introduces new Tempus platform and the world’s smallest rechargeable hearing instrument

March 31, 2017 – London, UK – As many as 175 customers and delegates from across Europe are gathered today in London for Unitron’s European launch of Tempus, Unitron’s newest platform. Guided by Unitron global executives and leading experts, European hearing healthcare professionals will take a deeper look at Tempus and the importance of conversations, while exploring the impacts of those conversations on patient outcomes and practice success.

Tempus was launched globally earlier this month, alongside Moxi Fit R, the world’s smallest rechargeable hearing instrument in its class. Moxi Fit R, along with the full Moxi RIC and Stride BTE product lines, are driven by the Tempus platform that brings new technologies to market that deliver the best in conversations. Tempus enables wearers to actively participate in all types of conversations, a pleasing attribute for hearing instrument wearers who spend over half of each day connecting through conversations1.

“Conversations drive our world,” says Bruce Brown, Vice President of Global Marketing for Unitron. “Today’s discussions not only revolve around the technologies that enable people with hearing loss to engage in great conversations, but also, how conversations are evolving within the practice to keep pace with new healthcare consumer expectations for more collaborative healthcare with their provider.”

 

   

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Attendees will experience:

 

  • Keynote by behaviourist, broadcaster, speaker and award-winning author Jez Rose, on the “Art of Conversation” and its benefits and implications for hearing healthcare practice success.
  • “Why Tempus,” a presentation overview of the platform’s new technologies including SoundCore by Unitron Vice President of R&D, Ara Talaslian and Unitron Senior Product Manager, Nicola McLaughlin.
  • Virtual reality (VR) tour allowing delegates to experience first-hand the spatial awareness challenge.
  • Demonstration of the Tempus intelligent SoundCore technology, which seamlessly orchestrates four features to understand and make fluid adjustments in all conversation listening environments.
  • Interactive workshops focused on technology’s role in enabling patient engagement and improved individualized care.

  

Unitron London 2017 - Image copyright Dan Taylor- dan@dantaylorphotography.com-4

 

    

“We are absolutely delighted to host customers from the UK, Germany, Spain, Benelux and France for this exciting Tempus launch event,” says Karen Redfern, Director, UK and Ireland for Unitron. “This is a tremendous opportunity for our hearing healthcare customers to come together in a centralized forum where they can discuss the latest technology developments and their role in meeting the changing needs of today’s hearing healthcare consumer.”

 


1 Global Listening Environment Study. D. Hayes, Unitron 2016 http://unitron.com/gles

 

   

About Unitron
Unitron is a global brand that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

Contact:

Tracy Phillips

Unitron Media Relations

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

  

   

Local UK contact:

Joe Thomas

Marketing Manager, Unitron

UK+44 (0) 7818 515 326

joe.thomas@unitron.com

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Feb 21, 2017
Unitron Announces New Platform and the World’s Smallest Rechargeable Hearing Instrument

Tempus takes command of conversations while Moxi Fit R offers ultimate flexibility and comfort

February 21, 2017 – Kitchener, CanadaUnitron, a global innovator of hearing solutions, today announced the world’s smallest rechargeable hearing instrument in its class, Moxi Fit R, built on Unitron’s newest platform, Tempus.

Introducing Moxi Fit R - the world’s smallest rechargeable hearing instrument
in its class

Addressing the 70% of patients who want rechargeable hearing instruments1, Unitron’s Moxi Fit R is the world’s smallest rechargeable hearing instrument and brings ultimate flexibility to the company’s award-winning design.


Leveraging the powerful capabilities of the new Tempus platform, Moxi Fit R is:

  • Convenient, providing more than 24 hours of use with 90 minutes of wireless streaming on an overnight charge;
  • Flexible, using both rechargeable and traditional zinc-air batteries when a back-up plan is needed;
  • Easy to use, featuring a telecoil and push button for ultimate control, and,
  • Eco-friendly as the rechargeable solution replaces up to 100 regular batteries

  

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Today’s healthcare consumer wants the same flexibility and convenience from their hearing instruments as they are able to have from a smartphone or any other personal device. At the same time, they don’t want to compromise on comfort and aesthetics,” says Andre de Goeij, Director of Product Management and Product Marketing, Unitron. “Moxi Fit R eliminates any existing compromise between a hearing instrument’s rechargeable capability and its size to provide patients with the ultimate flexibly delivered in the world’s smallest rechargeable hearing instrument.”

Tempus platform delivers the best in conversations
People who wear hearing instruments spend over half of each day connecting through conversations2,  and conversations in noise and crowds are the listening situations they struggle with the most3. Tempus brings new technologies to market that allows the wearer to actively participate in all types of conversations, even those taking place with significant background noise. Tempus’s intelligent SoundCore technology enables this by orchestrating four features to understand the listening environment and to make fluid adjustments. Tempus is more accurate and significantly faster at recognizing and locating the primary source of speech than Unitron’s previous platform, delivering the most realistic and natural sound yet.

“Traditional hearing instruments cannot determine the direction of speech and therefore do not benefit the listener who is trying to localize conversational speech.” explains Ara Talaslian, Vice President of R&D at Unitron. “With the Tempus platform, we have been able to achieve a quantum leap forward in accuracy and in our ability to simultaneously understand the listening environment and determine the precise direction of speech. These two capabilities mean a patient’s ability to understand and locate the source of sound goes to the next level, providing better sound quality and a more realistic, natural, and comfortable sound experience. Between the advanced sound system capabilities of Tempus and the small, rechargeable Moxi Fit R, this is by far the most advanced hearing solution Unitron has introduced.”

A consolidated snapshot view into the patient’s listening world
Unitron continues to introduce innovations beyond the product to enhance the overall patient experience; today releasing a new patient insights data screen providing a single snapshot view of the wearers listening lifestyle. Today’s healthcare consumers are more informed, more in control of their healthcare and more demanding of a better patient experience. The groundbreaking connection of Unitron’s Patient Ratings to Log It All and data logging gives hearing healthcare providers consolidated insights to engage in more collaborative discussions with today’s engaged patient and to develop a more personalized solution resulting in improved patient outcomes.

 

1 Rechargeable hearing aid preferences survey. Heaingtracker.com. August 2016
2 Global Listening Environment Study. D. Hayes, Unitron 2016
3 MarkeTrak 9:A New Baseline “Estimating Hearing Loss and Adoption Rates and Exploring Key Aspects of the Patient Journey” Final Report March 2015.


Tempus is available on our Stride BTE and Moxi RIC families. Offered on a full range of award winning RIC and BTE options to choose from, all available at 5 technology levels.

 

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About Unitron
Unitron is a global brand that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

Contact:

Tracy Phillips

Unitron Media Relations

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Jan 06, 2017
Robert Eastman named Vice President Sales for Unitron US

January 06, 2017 - Plymouth, MN, USA — Unitron, a global innovator of advanced hearing solutions, today announced the appointment of Robert (Bob) Eastman as Vice President of Sales at Unitron US.  Eastman will oversee Unitron US commercial sales.

 

“Bob brings a wealth of knowledge, experience and leadership to Unitron US,” says Mike Dittmann, President, Unitron US. “I’m confident that his impressive background, along with his high levels of enthusiasm and energy, will be a tremendous asset in our efforts to support hearing healthcare professionals in their delivery of an exceptional patient experience.”

Eastman brings to the Unitron US function more than 25 years of industry experience. In 2009 he launched the US operations of Hansaton, a Sonova brand, and previously served as General Manager at Phonak US. Prior to this, he was President at Rexton. In conjuction to his sales leadership role at Unitron US, Eastman will continue to head up commercial sales for Hansaton US.

 

“Unitron products and technology are second to none, and I look forward to working with an outstanding group of individuals to strengthen the customer experience, while building new excitement and momentum in the marketplace,” says Eastman. “I’m grateful to my predecessor, Jason Mayer, who established a solid foundation for my work going forward.”

 

About Unitron

Unitron is a global brand that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in more than 60 countries. For more information, please visit us on the web at unitron.com/us.

Contact:

Dan Lindhorst

Marketing Director, Unitron US

(763) 744-3466

dan.lindhorst@unitron.com

  

    

John Urbaniak

Media Relations,  Sonova USA

(331) 204-2799

john.urbaniak@sonova.com

 

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Oct 19, 2016
Unitron and Moxi Now – the world’s smallest wireless RIC – claim centre stage at EUHA 2016

October 19, 2016 – Kitchener, Canada – Unitron, a global innovator of technology advanced hearing solutions, takes centre stage with the world’s smallest wireless RIC at the 61st international Congress of the European Union of Hearing Aid Acousticians (EUHA). Measuring just 20.2 mm tall and 14% smaller than its closest competitor, Moxi™ Now, the latest member of Unitron’s award winning Moxi product family, is demonstrating to the industry that small can also be beautiful and powerful.

 

“By putting the patient at the centre of our innovation efforts we have been able to make huge advancements in the way our products are designed and in solutions to enable greater practice success,” says Bruce Brown, Vice President, Unitron Marketing. “We are delighted to launch Moxi Now to EUHA attendees and demonstrate to the industry that while the smallest in its category, this hearing instrument offers incredible performance in a design that’s focused on beautiful aesthetics and comfort that is sure to attract today’s healthcare consumer.”

 

EUHA visitors can visit Unitron’s booth Stand A14 located in Halle 6,
and participate in:

 

  • Moxi Now, the world’s smallest wireless RIC. Moxi Now is the latest addition to Unitron’s design-focused line up of RIC hearing instruments, including RedDot product design award winners, Moxi Kiss and Moxi Fit. Leveraging Unitron’s patient-centric design philosophy, Moxi Now was designed by putting patient needs front and center, offering the discretion wearers seek, in a fully automatic, high performance, wireless hearing instrument they can “set and forget” and wear comfortably all day long.
  • Flex, Log It All and Patient Ratings, industry-first solutions to improve the patient experience. At EUHA this year, Unitron continues its support for hearing healthcare professionals, showcasing revolutionary technologies aimed at making practices stand out. Besides the intuitive TrueFit fitting software, Unitron is proud to spotlight Flex:upgrade and Flex:trial along with Log It All and Patient Ratings, providing HHCPs with a more complete picture of the patient experience with their hearing instruments and enabling evidence-based technology recommendations and improve quality of care.

 

Connect with colleagues. EUHA is a great time to reconnect with colleagues. Unitron invites the delegates to take a break in our Moxi lounge, and join an after show celebration on Wednesday, October 19th from 5-7 pm.

 

 

About Unitron
Unitron is a global brand that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A brand of Sonova, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

Contact:

Tracy Phillips

Corporate Media Relations, Unitron

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Media inquiries and speaking requests

Please reach out as we are always ready to share more about Unitron!

Tracy Phillips
Corporate Media Relations
(519) 895-0100 ext. 2121
tracy.phillips@unitron.com

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