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Sep 18, 2018
Unitron launches a hearing instrument perfected for severe-to-profound hearing loss

With the arrival of Max™, there has never been a better time to fit Super Power hearing instruments

 

September 18, 2018 – Kitchener, CanadaUnitron announced today that its Max hearing instrument is back, enhanced with more to offer Super Power patients than ever before.

People with severe-to-profound hearing loss have diverse needs and preferences. This means fitting hearing instruments for them traditionally requires specific finessing and multiple appointments to get the right fit. Until now.

Max makes it easy with new Super Power pre-sets, personalized to individual listening preferences. Add in the ability to support confident choices with Unitron’s FLEX™ ecosystem and a rechargeable1 option and it’s easy to see why fitting Max is so rewarding.

 

The three new Super Power pre-sets make it easier to meet patient expectations, with each one providing a different combination of sound processing, directionality and gain. This fitting software feature will add value to Super Power fittings, according to 86%2 of hearing healthcare professionals. Now with just one click, they can initiate the fitting based on a patient’s preferences and experiences.

 

“This category of hearing loss faces a specific set of challenges. That’s why it’s so important to have Super Power pre-sets that address the diverse needs of the severe-to-profound segment,” said Andre de Goeij, Senior Director, Product Management and Strategic Initiatives for Unitron. “We’ve leveraged the powerful Tempus™ platform for Max and optimized it with technologies that quickly and automatically understand listening environments and make seamless adjustments. These features have been perfected for Super Power, refining speech perception and environmental awareness.”

 

Less fine-tuning for Super Power patients up front translates into fewer and shorter follow-up appointments, meaning more smiles right from the first fit and a satisfying experience for both patients and hearing healthcare professionals.

 

 

A truly personalized experience now for Super Power patients

The personalization offered by the FLEX experience is key to providing patients the confidence they crave throughout the entire hearing journey–start to finish.

 

“A one-size-fits-all approach doesn’t work for Super Power patients. It’s a diverse category of hearing loss with a broad spectrum of variances,” said Lilika Beck, Vice President Global Marketing for Unitron. “This launch presents a truly superior Super Power solution. Thanks to technology perfected for severe-to-profound hearing loss and the opportunity for exceptional personalization, we’re offering not only a fantastic product but also an experience that both patients and hearing healthcare professionals will love.”

 

With this latest addition to the FLEX ecosystem, there has never been a better time to fit Super Power hearing instruments. Max on the Tempus platform is proof of Unitron’s ongoing commitment to putting consumers at the centre of its mission to provide the most personalized experience on the market when it comes to choosing hearing instruments.

 

The global roll-out of Max begins September 28, 2018.

 

 

1. Rechargeable option available early 2019
2. Unitron Galaxy Max Super Power Study and Sample Overview (2018)

 

 

About Unitron

Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. We do this with  our FLEX™ ecosystem—a collection of technologies, services and programs designed to make the experience of buying and using a hearing instrument feel easy and empowering. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

 

Contacts:    

Laura McFadden
Director, Brand Communications

Unitron

+1 519 895 0100 ext 2097
mediarelations@unitron.com

                   

John Urbaniak
Associate Director, Media Relations US

Sonova

+1 331 204-2799     
john.urbaniak@sonova.com


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Feb 22, 2018
Unitron launches the world’s only rechargeable hearing instrument that connects directly to any mobile phone

Moxi ALL is the latest offering designed to give consumers ALL they ever wanted

 

February 22, 2018 – Kitchener, CanadaUnitron today announced the release of its latest hearing instrument, Moxi™ All. The new hearing solution delivers amazing sound quality and is the only one on the market to connect patients directly to conversations on any mobile phone1 without wearing a streamer, while also giving them the convenience of rechargeability.

Like all hearing instruments driven by the Tempus™ platform, Moxi All was designed around the company’s core philosophy of putting consumer  needs at the forefront. The new hearing solution delivers amazing sound quality and advanced binaural performance features that help consumers  hear their best in all of life’s conversations, including those on mobile phones.

After powering up overnight, a rechargeable battery keeps them in the conversation for up to 16 hours, including two hours of mobile phone use and five hours of TV streaming. Plus, consumers  never have to worry if they forget to charge because they have the flexibility to swap in traditional batteries at any time.

 

 

Unitron is the first and only company to combine universal mobile phone connectivity with rechargeable technology.

 

 

A new way to deliver their most personalized solution
Consumers can take home Moxi All hearing instruments to try before they buy with FLEX:TRIAL™, something 99% of hearing healthcare professionals say improves their total experience2. Consumers can share in-the-moment impressions of their hearing instrument performance on their smartphone to help customize their solution3. That evidence, along with listening lifestyle information collected by their hearing instruments, gives a complete picture of the  consumer’s needs.
“Today’s consumers are not interested in one size fits all. They want to know that the hearing instrument they select is personalized to their individual listening needs and preferences,” said Lilika Beck, Vice President Global Marketing for Unitron. “This simple truth is driving our FLEX™ ecosystem—a collection of technologies, services and programs designed to make the experience of buying and using a hearing instrument feel easy and empowering.”

As the latest addition to the FLEX ecosystem, Moxi All is proof of Unitron’s ongoing commitment to putting consumers at the centre of its mission to provide the most personalized experience on the market when it comes to choosing hearing instruments.

The global roll-out of Moxi All begins February 23, 2018.

 

1. Smartphones and traditional mobile phones with a compatible Bluetooth Hands-Free Profile
2. Anovum (2017) Unitron Launch Monitor
3. The Remote Plus app for Moxi All works on Apple smartphones with iOS 10.2 or newer and Android smartphones with version 6 or newer.

 

 

About Unitron

Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. We do this with  our FLEX™ ecosystem—a collection of technologies, services and programs designed to make the experience of buying and using a hearing instrument feel easy and empowering. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

 

Contacts:    

Laura McFadden
Director, Brand Communications

Unitron

+1 519 895 0100 ext 2097
mediarelations@unitron.com

                   

John Urbaniak
Associate Director, Media Relations US

Sonova

+1 331 204-2799     
john.urbaniak@sonova.com


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Apr 04, 2017
Unitron awarded Red Dot: Best of the Best for top design quality and ground-breaking design

Moxi Now brings home Unitron’s first-ever top prize for product design and the company’s 4th and 5th consecutive Red Dot: Product Design awards

April 4, 2017 – Kitchener, CanadaUnitron, a global innovator of advanced hearing solutions, today announced two significant new wins on the product design world stage. For the first time ever, Moxi Now has been awarded top prize for product design by the internationally esteemed Red Dot organization. The world’s smallest wireless receiver-in-canal (RIC) hearing instrument was voted RedDot: Best of the Best 2017 for top design quality and ground-breaking design by the Red Dot jury of 40 recognized experts, selected from a field of thousands of global entries. Stride M, the smallest member of Unitron’s Stride family of behind the ear (BTE) hearing instruments, is also recognized this year with a Red Dot Award: Product Design 2017.



This marks Unitron’s fourth and fifth consecutive
Red Dot awards and the company’s first
Red Dot “best of the best” recognition.

 

 
“To be named “best of the best,” by the Red Dot jury, and to be selected for top prize from a field of thousands of incredible designs is a tremendous honour,” says Bruce Brown, Unitron Vice President of Global Marketing. “It clearly demonstrates to the market Unitron’s global leadership in hearing instrument design.”

 

A perfect combination of aesthetic and functional design

   

The Moxi Now hearing instrument, released to market in the Fall 2016, is designed to make the patient experience simple and enjoyable. The world’s smallest wireless RIC hearing instrument represents the perfect combination of aesthetic and functional design. Unitron’s product design philosophy puts the patient at the centre of design innovation. This is evident from the hearing instrument’s physical design to the enduring value of its performance. Tiny, beautiful and shaped through an organic and smooth design language, Moxi Now provides wearers with all day comfort. Stride M, released in the Spring 2016, is Unitron’s smallest BTE, while offering the highest output of any 312 BTE in the industry.

 

“In the design of Moxi Now, we approached the hearing instrument’s performance with the same human-centred philosophy that governs its design,” says Andre de Goeij, Unitron Director of Product Management and Product Marketing. “The result is an exceptionally well designed, fully automatic device that wearers can set and forget, allowing them to enjoy natural sound with a focus on conversation. The real-world data on a patient’s listening lifestyle, captured by Moxi Now, also provides healthcare professionals with new insights to improve the wearer experience, create deeper engagement and personalization and ultimately improve quality of care.”

 

“Wearers of the Stride M hearing instrument require more power, which typically comes at the cost of a larger size. However, our design teams understood that patient acceptance begins in the hand. They embraced the design challenge to put demanding performance into a small, powerful BTE, with a beautiful and comfortable design and a single easy-to-use control for those with dexterity challenges. It is fabulous to see their exceptional work recognized by the Red Dot jury,” added de Goeij.

 

 

About Unitron

Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

   

Contacts:

Tracy Phillips

Unitron Media Relations

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Feb 21, 2017
Unitron Announces New Platform and the World’s Smallest Rechargeable Hearing Instrument

Tempus takes command of conversations while Moxi Fit R offers ultimate flexibility and comfort

February 21, 2017 – Kitchener, CanadaUnitron, a global innovator of hearing solutions, today announced the world’s smallest rechargeable hearing instrument in its class, Moxi Fit R, built on Unitron’s newest platform, Tempus.

Introducing Moxi Fit R - the world’s smallest rechargeable hearing instrument
in its class

Addressing the 70% of patients who want rechargeable hearing instruments1, Unitron’s Moxi Fit R is the world’s smallest rechargeable hearing instrument and brings ultimate flexibility to the company’s award-winning design.


Leveraging the powerful capabilities of the new Tempus platform, Moxi Fit R is:

  • Convenient, providing more than 24 hours of use with 90 minutes of wireless streaming on an overnight charge;
  • FLEXible, using both rechargeable and traditional zinc-air batteries when a back-up plan is needed;
  • Easy to use, featuring a telecoil and push button for ultimate control, and,
  • Eco-friendly as the rechargeable solution replaces up to 100 regular batteries

  

Unitron_TempusFamily_Version1_LG_RGB_FIN_HR2

   

Today’s healthcare consumer wants the same flexibility and convenience from their hearing instruments as they are able to have from a smartphone or any other personal device. At the same time, they don’t want to compromise on comfort and aesthetics,” says Andre de Goeij, Director of Product Management and Product Marketing, Unitron. “Moxi Fit R eliminates any existing compromise between a hearing instrument’s rechargeable capability and its size to provide patients with the ultimate flexibly delivered in the world’s smallest rechargeable hearing instrument.”

Tempus platform delivers the best in conversations
People who wear hearing instruments spend over half of each day connecting through conversations2,  and conversations in noise and crowds are the listening situations they struggle with the most3. Tempus brings new technologies to market that allows the wearer to actively participate in all types of conversations, even those taking place with significant background noise. Tempus’s intelligent SoundCore technology enables this by orchestrating four features to understand the listening environment and to make fluid adjustments. Tempus is more accurate and significantly faster at recognizing and locating the primary source of speech than Unitron’s previous platform, delivering the most realistic and natural sound yet.

“Traditional hearing instruments cannot determine the direction of speech and therefore do not benefit the listener who is trying to localize conversational speech.” explains Ara Talaslian, Vice President of R&D at Unitron. “With the Tempus platform, we have been able to achieve a quantum leap forward in accuracy and in our ability to simultaneously understand the listening environment and determine the precise direction of speech. These two capabilities mean a patient’s ability to understand and locate the source of sound goes to the next level, providing better sound quality and a more realistic, natural, and comfortable sound experience. Between the advanced sound system capabilities of Tempus and the small, rechargeable Moxi Fit R, this is by far the most advanced hearing solution Unitron has introduced.”

A consolidated snapshot view into the patient’s listening world
Unitron continues to introduce innovations beyond the product to enhance the overall patient experience; today releasing a new patient insights data screen providing a single snapshot view of the wearers listening lifestyle. Today’s healthcare consumers are more informed, more in control of their healthcare and more demanding of a better patient experience. The groundbreaking connection of Unitron’s Patient Ratings to Log It All and data logging gives hearing healthcare providers consolidated insights to engage in more collaborative discussions with today’s engaged patient and to develop a more personalized solution resulting in improved patient outcomes.

 

1 Rechargeable hearing aid preferences survey. Heaingtracker.com. August 2016
2 Global Listening Environment Study. D. Hayes, Unitron 2016
3 MarkeTrak 9:A New Baseline “Estimating Hearing Loss and Adoption Rates and Exploring Key Aspects of the Patient Journey” Final Report March 2015.


Tempus is available on our Stride BTE and Moxi RIC families. Offered on a full range of award winning RIC and BTE options to choose from, all available at 5 technology levels.

 

MoxifitR_Dynamic_Black_400px

  

About Unitron
Unitron is a global brand that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

Contact:

Tracy Phillips

Unitron Media Relations

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Apr 12, 2016
Unitron earns the company its third consecutive Red Dot Design Award

Stride P internationally recognized for its styling, comfort and intuitive control

 

April 12, 2016 – Kitchener, CanadaUnitron, a global innovator of advanced hearing solutions, today announced that Stride P, the most recent addition to Unitron’s patient-centric family of hearing aids has been recognized with the prestigious Red Dot Award: Product Design 2016. The award is the third consecutive Red Dot award for Unitron, and the first for the Stride product family.

The international Red Dot jury, made up of independent design experts, educators and specialty journalists, gathers annually to appraise the best products of the year. More than 5200 products were submitted this for consideration this year, representing manufacturers and product designers from 57 nations. Products are evaluated for functionality, degree of innovation, formal quality and ecological compatibility, and award-winning products must demonstrate that design is an integral part of the innovative product solution.

Unitron’s latest Red Dot award winner is Stride P, the most recent addition to the Unitron family of hearing aids. Developed for patients with more severe hearing loss, the organically shaped, behind-the-ear (BTE) Stride P combines the best of fluid styling, comfort and intuitive control. For more severe hearing losses, a larger hearing instrument is required to house a more powerful battery. Stride P accommodates this design consideration with style and grace, featuring a flowing shape that tucks discreetly and comfortably behind the ear. G2 curvatures yield a smooth, flawless surface, while the darker accent applied to the central housing is designed to create an impression of a smaller hearing aid in the hand. User controls are characterized by intuitive design, including defined tactile program and volume buttons , easy operation even for those with dexterity issues, and a battery door that ensures batteries are inserted correctly. The close attention to physical and psychological comfort -- how Stride P feels and how it makes wearers feel -- and intuitive functionality improves patient acceptance.

“Stride P represents a further maturing of patient-centric design philosophy, initially launched with the award-winning Moxi product family and extends our unique design thinking to the BTE category,” says André de Goeij, Director of Product Management and Product Marketing, Unitron. “While Stride represents a larger form factor, its fluid design and flawless appearance successfully creates the impression of a much smaller hearing aid in the hand.”

     

reddot2016_Stride P


About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

   

Contact:

Tracy Phillips

Corporate Media Relations, Unitron

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Apr 05, 2016
Unitron packs a powerful punch with Stride™ M

Small, stylish and discreet, Unitron’s new 312 BTE offers highest gain/output in the industry

 

April 5, 2016 – Kitchener, Canada – Unitron, a global innovator of technologically advanced hearing solutions, today unveiled Stride M, the newest and most discreet member of the Stride family. Built on the North™ sound processing platform and continuing with Unitron’s patient centric design, Stride M 312 BTE packs powerful performance into a style that emphasizes comfort, aesthetics and intuitive functionality.

Full of performance
Stride M is proof that big performance can come in the smallest package. The 312 behind-the-ear (BTE) hearing instrument rounds out the Stride product family on the North platform, offering top of the class power with the highest output in the industry. Stride M leverages North’s signature features including SpeechZone 2, SoundNav and Sound Conductor, providing patients with a great listening experience even in the most difficult sound environments, and incorporates a telecoil for those who need it.

 

Stylish and discreet
In addition to packing a significant power punch, Stride M is Unitron’s most stylish and discreet BTE. The hearing instrument’s amazing, discreet look is inspired by Unitron’s patient-centric design philosophy, which focuses on providing the comfort and styles that hearing healthcare professionals need to break down patient barriers to acceptance and use.

 

“Stride M is Unitron’s smallest BTE, but still manages to provide the highest output of any 312 BTE in the industry, making it suitable for patients with a wide range of hearing losses, or who, for a variety of reasons, can’t wear a receiver-in-the-canal (RIC),” says André de Goeij, Director, Product Management and Product Marketing, Unitron. “And even better, Stride M comes wrapped in a discreet, amazing style. All of our North platform hearing instruments are designed to achieve the perfect mix of aesthetics, complete comfort and intuitive functionality, but when it comes to patient-centric design, no one in the industry has a BTE that even comes close to looking like this one.”

 

Product availability begins end of April 2016.



About Unitron

Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

 

Contact:

Tracy Phillips

Corporate Media Relations, Unitron

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Apr 05, 2016
Unitron’s patient insights opens a new window into the patient experience

Powerful combination of objective evidence and patient insights to elevate level of care

 

April 5, 2016 – Kitchener, Canada – The growing availability of data analytics and a move to evidence-based medicine is creating an opportunity for change across all realms of healthcare. Unitron now brings these advances to hearing health with the release of patient insights, a new industry-first solution giving hearing healthcare professionals (HHCPs) a direct window into how patients are feeling about their hearing instrument performance.

A complete picture of the patient experience
Comprised of two industry-first features, Log It All and Patient Ratings, patient insights provides HHCPs with a more complete picture of the patient experience with their hearing instruments. Log It All captures objective data from the hearing instrument on the patient’s real-life hearing experiences across seven unique sound environments, while Patient Ratings provides the practitioner with subjective in-the-moment insights into a patient’s perception of their hearing experience. This powerful combination of evidence and insights gives the HHCP the whole picture to support their recommendations and elevate their level of care.

 

At the intersection of big data and patient demand
Unitron’s new patient insights sits at the intersection point of two mega trends impacting the healthcare market. First, rapid advancements in technology, such as mobile devices, sensors and wearables, now allow for low cost collection of patient data. Second, patients are demanding to be more engaged in their healthcare and want personalized solutions that fit their lifestyle. And, the explosion of smartphone use among healthy agers – 54% of individuals aged 50-64 and 27% of individuals 65+ own a mobile phone – makes patient monitoring and data collection easier than ever to achieve.1

 

“Hearing healthcare providers are starting to see the possibility and value of data collected on patient mobile devices and are realizing what a positive impact this information can have on their practice and the patient experience,” says Chris McIntyre, Senior Product Manager, Fitting Software and Mobile Apps at Unitron.

 

Better patient outcomes
The impact of patient insights on the patient experience and its ability to pave the way to better patient outcomes cannot be underestimated, says Dr. Don Hayes, Director of Clinical Research for Unitron. “The whole point of giving people a pair of hearing aids to try out in the field is to get back information about what works and doesn’t work for a patient,” says Hayes. “Until now, there’s been a disconnect between what the person says, and the ability to know what the hearing aid is doing. The combination of the objective data from Log It All with the subjective patient experience data gathered in-the-moment through Patient Ratings solves that problem. Patient insights provides HHCPs with the information they need to make changes to the hearing instruments so patients go out the door with a better fitting.”

 

1 Pew Research Center, 2016

 


About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

   

Contact:

Tracy Phillips

Corporate Media Relations, Unitron

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

Ellyn Winters-Robinson
Ignition Communications
(519) 574-2196
ellyn@ignition.ca

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Apr 28, 2015
Unitron’s Moxi™ Fit Wins 2015 Red Dot Product Design Award

Company takes home third international design award for the forward-thinking Moxi product line

 

Kitchener, Canada – April 28, 2015 – Unitron, a global innovator of advanced hearing solutions, today announced that its intuitive, functional and elegant new Moxi(TM) Fit has earned the prestigious Red Dot Award: Product Design 2015. The award marks the third major international design award for the Moxi product family.

 

Celebrating its 60th anniversary this year, the Red Dot Product Design Award is among the world's largest and most distinguished design competitions. To mark this special anniversary a "star studded" jury of international design experts evaluated 4,928 entries in 31 product categories from 56 countries. The jury included Danish fashion designer David Andersen, German materials expert Dr. Sascha Peters, Wen-long Chen, CEO of the Taiwan Design Center, Malaysian-born star designer Jimmy Choo, German product design icon Professor Werner Aisslinger, and tangerine founder Martin Darbyshire. The jury was charged with rewarding innovation, functionality, ergonomics, durability and ecological compatibility, among other criteria.

 

Moxi Fit combines style with intuitive functionality to give hearing instrument wearers control in a compact, comfortable and luxurious design. Its smooth, luminescent finish impresses in the hand while its fluid lines and small, contoured form wraps comfortably around the natural curve of the ear, and allows for the more discreet color to show when worn.

 

 

reddot-award-2015
MoxiFit_SandStorm_Pair_RGB

 

Moxi Fit features intuitively functional components that improve product handling. Wearers can easily control volume or select programs with the push of a button. Based on extensive user experience and ergonomic response testing, the location and shape of the button allow for intuitive use, even by people with dexterity challenges. The battery door is simple to operate and right/left markers are easy to identify. For clinicians, the programming port is easy to access and receiver wires are simple to install.

 

"As with all our product design, our goal with Moxi Fit was to remove patient barriers, specifically through Moxi's established reputation for style, comfort and easy functionality," said Andre de Goeij, Unitron's Director of Product Management and Product Marketing. "It is a testament to our user-centric design philosophy that Moxi Fit was recognized for achieving that rare feat of providing intuitive user control without compromising size or beauty."

 

Moxi Fit follows in the award-winning footsteps of Unitron’s Moxi™ Kiss, which won both the Red Dot Award for Product Design in 2014, and the 2014 iF product design award.

 

 

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

Contacts:

Unitron

Tracy Phillips

Corporate Media Relations

+1 519 895 0100 ext 2121

tracy.phillips@unitron.com

 

OR

 

Pilot PMR

Alex Mangiola

+1 416 462 0199 ext. 221
alex.mangiola@pilotpmr.com

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Mar 17, 2015
Unitron’s new North platform takes ground-breaking approach to the variability of conversation

North brings patients closer to natural hearing and addresses number-one desire: understanding conversations in a wide range of situations

 

March 17, 2015 – Kitchener, Canada – Unitron, a global innovator of technologically advanced hearing solutions, today announced the launch of North, its ground-breaking sound processing platform that can distinguish between different types of conversation.

 

North’s SoundNav technology automatically identifies and classifies seven distinct environments, four focused specifically on conversation. (To learn more about the North platform, please visit www.unitron.com/north) “Conversations don’t just occur in quiet or in noise, and background noise can vary greatly depending on whether you are in small groups, at large events, in the car or on the street,” said Dr. Don Hayes, Director of Clinical Research, Unitron. “The new platform technologies work in harmony so patients automatically experience the best speech understanding – along with natural sound quality - in the widest variety of situations.”

 

Concurrent with the North launch, Unitron introduces a new generation of its popular receiver-in-canal (RIC) Moxi™ hearing instruments. The all-new Moxi Fit continues the tradition of Moxi design excellence with a fluid new look, giving patients the perfect combination of style and functionality with a 312 battery, push button and telecoil.  Moxi Fit joins Moxi Kiss and Moxi Dura, all available in five technology levels and all built on the North platform.

 

The new Moxi hearing instruments on the North platform are fully integrated with Unitron’s industry-leading FLEX:TRIAL™ program, which lets hearing healthcare professionals send patients home with free trial hearing instruments, and FLEX:UPGRADE™, which facilitates in-clinic technology upgrades as hearing needs change.  

 

The North, Moxi and FLEX™ combination become an even more compelling solution with the introduction of Log It All, an industry first data logging feature that captures and displays a patient’s experiences with their hearing instruments across seven environments regardless of technology level. This gives hearing healthcare professionals the ability to measure the performance of hearing instruments in everyday use - as well as during trial and upgrade situations - and explain the benefits of different technology levels in a personal way.   

 

“North, Log It All and FLEX work together to empower hearing healthcare professionals to offer better listening with a focus on conversations, better insights into how the technology is performing in the real world, and risk-free hearing instrument trial and upgrade solutions,” said Jan Metzdorff, President at Unitron. “These are transformative innovations that will help to continue to build trust, increase patient confidence and help foster long-term loyalty between patients and their hearing healthcare providers.”

 

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

Contacts:

Tracy Phillips

Unitron

+1 519 895 0100 ext. 2121

tracy.phillips@unitron.com

Robert Furtado

Pilot PMR

+1 416 462 0199 ext. 222
robert.furtado@pilotpmr.com 

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Feb 09, 2015
New Hearing App Breaks Down Barriers to Healthy Hearing

Online support kit gives hearing professionals tools and resources to reach more patients

 

February 9, 2015 – Kitchener, Canada – Unitron, a global innovator of advanced hearing solutions, is providing hearing healthcare professionals with a new online support kit that will help them break down barriers and improve access to hearing health for people with hearing loss.

Central to the online support kit is uHearTM 2.0, Unitron’s popular new screening app, which enables patients to assess their hearing on an iPhone® or iPad® in less than 10 minutes. The hearing app tests for hearing sensitivity, speech in noise and everyday listening performance, while offering patients:

-          three sophisticated screening tests

-         a new background noise calibrating meter

-          a built-in clinician locator to find the nearest clinic

The screening app is supported by the uHear online support kit, which provides hearing healthcare professionals with tools and resources to educate and engage a broader online audience of people who may be reluctant to seek treatment. “The impact of untreated hearing loss cannot be ignored,” said Dr. Don Hayes, Director of Clinical Research for Unitron. “On average, hearing aid users wait 7- 10 years after their initial diagnosis to be fit with their first set of hearing aids. uHear was developed with the goal to lower barriers to seeking help.” The kit provides hearing health care professionals with a variety of downloadable educational content, including digital awareness tools—like web badges, dynamic infographics and social media content—and print material that can be used to empower people with hearing loss to seek the necessary care. The World Health Organization estimates that 360 million people worldwide suffer from disabling hearing loss. In America alone, that number is 36 million, and only 20 per cent of those people who might benefit from hearing aids actually seek help. Most delay taking action until they cannot communicate even in the best of listening situations. Early and careful evaluation and support show great promise in mitigating the consequences of hearing loss on long-term health and quality of life. Unitron’s online support kit is available at: unitron.com/uhearapp

 


About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in more than 60 countries. For more information, please visit us on the web at unitron.com.

 

Contacts:

Tracy Phillips

Unitron

+1 519 895 0100 ext. 2121

tracy.phillips@unitron.com

Robert Furtado

Pilot PMR

+1 416 462 0199 ext. 222
robert.furtado@pilotpmr.com 

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Nov 12, 2014
Unitron once again presented with ‘Best Customer Service’ Award by Irish Society of Hearing Aid Audiologists

Award voting members represent private and public hearing healthcare markets throughout Ireland


November 12, 2014 – Dublin, Ireland – Unitron, a global innovator of technologically advanced hearing solutions, was once again presented with a ‘Best Customer Service’ Award by the Irish Society of Hearing Aid Audiologists (ISHAA) at a ceremony in Dublin last week. Unitron also took home the ISHAA’s award for ‘Best Mid-Level Hearing Instrument’ for Moxi2 Kiss 16 and Gareth Wilkinson, Senior Regional Sales Manager, was honored with ‘Best Representative’ for the second consecutive year.


“Unitron once again stood out as a company focused on always ensuring their customers have all the tools they need to be successful,” says Derek Lacey, ISHAA Director. “This extends beyond delivering products, but also on what they call in-clinic success for their customers as well as their patients.”

 

Unitron's global organization is one of the fastest-growing hearing healthcare companies in the industry with 22 offices worldwide and distribution across more than 60 countries.

 

“At Unitron we are committed to championing a culture that is driven by practice success for our customers and ultimately a superior experience for people seeking hearing healthcare services,” says Philip Stores, Managing Director, Unitron UK & Ireland. “We strongly believe there are substantial opportunities for us by focusing on the very important human side of the equation.”

 

ISHAA is the professional body recognised by the Department of Social protection to represent Qualified Hearing Aid Audiologists regarding the Treatment Benefit Scheme. The Society is also tasked with establishing and maintaining high standards of practice among Hearing Aid Audiologists through the institution and administration of rules and such regulations for members. It is involved in accreditation and education of Hearing Aid Audiologists in Private Practice in the Republic of Ireland.

 

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/uk.

 

Contact:
Joe Thomas
Unitron UK & Ireland
01925247810
joe.thomas@unitron.com

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Nov 06, 2014
Unitron Named One of the 50 Best Small & Medium Employers in Canada for the Fifth Year

Company highly ranked by employees for outstanding
leadership and workplace culture


November 6, 2014 – Kitchener, Canada – Unitron, a global innovator of technologically advanced hearing solutions, is pleased to be named one of the top 50 Best Small & Medium Employers in Canada for the fifth year. Unitron was recognized for making particularly large increases over the past year in scores measuring effective leadership, organizational values and employee engagement across the organization.


The rigorous study conducted by Queen’s School of Business, Queen’s Centre for Business and Aon Hewitt, now in its 11th year, is published annually in PROFIT Magazine.  The study rates companies based on input from their own employees and attracts both public and private companies with anywhere from 50 to 399 employees from all major industries and regions across Canada.


“We have fostered a culture very much focused on lowering barriers to the acceptance and use of hearing aids, and giving our hearing healthcare customers the tools they need to provide a superior patient experience,” said Jan Metzdorff, President, Unitron.  “We are very proud of the passion our employees have for our company and for helping people overcome hearing loss. This strong common purpose will always be core to our business.”

Unitron’s global organization is one of the fastest-growing hearing healthcare companies in the industry with 22 offices worldwide and distribution across more than 60 countries. The company employs 210 people at its global and Canadian headquarters, located in Waterloo Region, Canada’s ‘Silicon Valley’. More than 30 per cent of Unitron employees have been with the company for over 10 years, and the company employs talented individuals from as many as 18 different countries. 


To learn more about the Best Small & Medium Employers in Canada study, please visit the website.

 

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

Contacts:

Tracy Phillips
Corporate Media Relations, Unitron
+1 519 895 0100 ext 2121
tracy.phillips@unitron.com

                   Alex Mangiola
Pilot PMR
+1 416 462 0199 ext 221
alex.mangiola@pilotpmr.com
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Oct 14, 2014
Unitron Expands Industry-First Flex Program Ahead of EUHA Congress

Improvements bring greater efficiency and transparency
to patient care


October 14, 2014 - Kitchener, Canada – Unitron, a global innovator of advanced hearing solutions, is expanding its industry-first FLEX™ program to make the best first fit experience even better for patients while allowing clinicians to better track the results of hearing aid trials.


Highlights of the expanded program include FLEX:tracker, which allows clinicians to easily and efficiently track hearing aid trials using Unitron’s TrueFit™ fitting software. FLEX:TRIAL™ allows hearing healthcare professionals to send patients home with free trial hearing instruments, so they can experience the recommended amplification in their own environments. And for patients already using Unitron hearing instruments, FLEX:UPGRADE™ permits instant in-clinic technology upgrades as hearing needs change.


Since it was introduced, the FLEX™ program has been widely adopted throughout Europe, with thousands of hearing healthcare professionals using FLEX:TRIAL on a regular basis. In Germany, for example, according to a recent global independent study of the clinical and business impacts of the FLEX™ program, 78 per cent of hearing healthcare professionals report using FLEX:TRIAL with the majority of their patients. The same survey also shows that as a result of the program, a majority of Unitron’s customers also report a better patient experience, reduced returns, faster acceptance and an increase in hearing instrument purchases, often at a higher technology level.


With FLEX:TRIAL alone, more than 80 per cent of hearing healthcare professionals achieved an improved customer experience and higher sales percentages when the flexibility of trial was introduced into the consultation process. Full details of the FLEX program can be found at:

http://unitron.com/unitron/global/en/professional/hearing-solutions/flex.html


In addition to showcasing new FLEX program functionalities, Unitron will be featuring new software and product demonstrations at the 59th International Congress of Hearing Aid Acousticians in Hanover, Germany, on October 15-17, 2014. Visitors to the Unitron booth can experience:

 

  • Moxi™2 Pro demonstration – a three-screen demo highlighting the sound quality of Unitron’s next generation Pro technology and Automatic Program in multiple listening environments
  • Patient display screens that enhance the Unitron TrueFit fitting experience
  • An affordable new product on the Era platform, the Shine™Rev line-up, offered in a full range of BTE and custom styles
  • uHear™ v2.0, an updated version of an iPhone/iPod based app that allows for in-home hearing evaluation; the world’s most widely downloaded and used hearing test

 

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

Contacts:

Tracy Phillips
Corporate Media Relations, Unitron
+1 519 895 0100 ext 2121
tracy.phillips@unitron.com

                   Alex Mangiola
Pilot PMR
+1 416 462 0199 ext 221
alex.mangiola@pilotpmr.com
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Oct 08, 2014
Unitron Establishes Company Office in São Paulo, Brazil

Pursues greater customer intimacy and market expansion

 

 

October 08, 2014 - Kitchener, Canada – Pursuing significant opportunities for market expansion, as well as the benefits of working directly with its Brazilian long-time customer base, after a period of about 20 years working in the Brazilian market in partnership with a distributor, Unitron, a global company in advanced hearing solutions, has opened a new office in Sao Paulo, Brazil.

 

“So much of what we do today is focused on helping our customers realize growth within their hearing healthcare practices,” said

Jan Metzdorff, President at Unitron. “Establishing a company office will not only allow us to grow our share of the Brazilian market, but will strengthen our position to support existing customers in their pursuit of business success.”


The Unitron team in Brazil will led by Luiz Eringer, an industry expert who has been working within the Sonova Group since 2005.


“Brazil is an important and underserved market,” said Luiz Eringer, General Director of Sales, Unitron Brazil. “Currently, only one in 20 people with hearing loss wears a hearing aid in our country. This is four times lower than the average rate in Europe or North America. There is much work to do to ensure Brazilians get the hearing help and support they need.”


With the addition of the São Paulo, Brazil, Unitron now has 22 offices around the globe with distribution in more than 70 countries.

 


About Unitron

Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 70 countries. For more information, please visit us on the web at unitron.com.


Contact:
Tracy Phillips
Corporate Media Relations
+1 519 895 0100 ext 2121
tracy.phillips@unitron.com

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Oct 07, 2014
Unitron Appoints Global Leaders in Sales and Human Resources to Key Executive Positions

Senior leadership team expansion targets innovation in sales and customer experience

 

October 7th, 2014 - Kitchener, ON, Canada – Unitron, a global innovator of advanced hearing solutions, today announced the appointment of Søren Østergaard to the position of Vice President of International Sales and Maija Michell as Head of Global Human Resources. The appointments support Unitron’s international growth ambitions, as well as its global efforts to advance customer experience with a particular focus on practice growth through product innovation and a superior patient experience.

 

Photo 1 Søren Østergaard

Søren Østergaard, Unitron’s newly appointed
Vice President of International Sales.

Photo 2 Maija Michell

Maija Michell, Unitron’s newly appointed
Head of Global Human Resources.

   

Based in Unitron’s international sales office in Switzerland, Østergaard will apply his substantial industry experience to leading the company’s sales and marketing operations outside North America in more than 60 countries around the world. Østergaard spent eight years with GN ReSound, a global manufacturer of hearing aids and eight years with Ambu, an international developer of diagnostic and life-supporting devices for hospitals and rescue services. He was most recently Executive Vice President, International Sales for Origio where he led a team of more than 100 sales professionals and compound annual growth of more than 25 per cent over five years.

 

“Unitron is uniquely positioned to capitalize on the future because it is committed to making great things happen for hearing healthcare professionals as well as people living with hearing loss,” said Østergaard. “I am energized by the opportunity to play a role in this great global story.”

 

Based in Unitron’s Global Headquarters in Kitchener, Canada, Michell is an international HR leader with a track record of success within highly-competitive technology sectors. Prior to joining Unitron, Michell spent 14 years with Psion (now Motorola) in Canada, most recently as Vice President of Human Resources. During her tenure there, she worked closely with Psion’s subsidiaries across North America and Europe. She will work with her colleagues around the world to attract and develop top talent, as well as further a corporate culture rooted in a superior customer experience, innovation and collaboration. “I believe Unitron’s ability to achieve sustained growth and momentum around the world comes from senior leadership that understands its single greatest asset is its people,” said Michell. “The fundamentals are all in place to build a truly world-class culture focused on high-quality service and innovation.”

 

“These appointments further confirm our commitment to providing best-in-class products backed by a team that is second to none in our industry,” said Jan Metzdorff, President, Unitron. “Søren brings to Unitron a commanding level of international experience and a proven track record of building successful sales organizations within our industry, while Maija has proven she knows how to build high-performance cultures capable of attracting and retaining top talent. We are thrilled to have these executives join our senior team.”

Photo 3 Soeren customers

Søren Østergaard (centre) in conversation with Unitron customers at the company’s recent customer conference held in Vienna on September 25 and 26.

Photo 4 Maiha Michell

Maija Michell (right) at a recent Unitron employee event.


About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

Contacts:

Tracy Phillips
Corporate Media Relations, Unitron
+1 519 895 0100 ext 2121
tracy.phillips@unitron.com

 

 

       Alex Mangiola
Pilot PMR
+1 416 462 0199 ext 221
alex.mangiola@pilotpmr.com
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Oct 07, 2014
Unitron Hosts European Conference

Event places the patient and practice growth at the center of the conversation

 

October 7th, 2014 - Kitchener, ON, Canada – Unitron, a global innovator of advanced hearing solutions, welcomed more than 120 hearing healthcare professionals and company executives from Austria, France, Germany, Ireland, Netherlands, Russia, Spain and the UK, to a two-day customer conference, held in Vienna on September 25 and 26. The event was designed to put patient care and practice growth center stage. The conference dialogue ranged from the role of the manufacturer to business opportunities arising from enhancing patient experience.

 

“We developed this event in order to generate a meaningful dialogue between ourselves and our customers in the context of today’s changing marketplace,” said Jan Metzdorff, President at Unitron. “We believe practice growth is a direct result of the in-clinic experience. This is where hearing aid advocates are born and there is no doubt in our minds that we have a role to play in creating greater business opportunities for our customers by looking at what can be done to support an enhanced patient experience.”

 

 

Unitron hosted more than 120 hearing healthcare professionals and company executives at a
customer conference held in Vienna on September 25 and 26.

 

Delivered simultaneously in four languages (English, French, German and Spanish), the event featured expert keynotes and breakout sessions that encouraged knowledge sharing and collaboration. Highlights included:

  • New customer relationship trends
  • In-clinic, patient-centered care
  • Best practice exchanges
  • Live interactive survey of attendees
  • Findings from a global study on barriers to care

 

“While our industry has made great strides in the areas of product innovation, development and design, we believe there are substantial growth opportunities for us by focusing on the human side of the equation,” said Metzdorff. “Barriers to the acceptance and use of hearing aids remain. In fact, the majority of those in our society who could benefit from hearing aids never get fitted for them. We are committed to finding innovative ways to work with our customers to drive greater adoption and, ultimately, practice success. Unitron’s FLEX™ program is a good example of how we are thinking originally on these issues.”

 

Unitron is the first in the industry to introduce an entirely risk- and obligation-free option that allows new patients to ‘test drive’ personalized hearing instruments. The FLEX™ program has been developed to overcome patient insecurities when seeking the help they need.

 

During a live and interactive survey conducted at the conference, participants confirmed findings from a recent independent global survey that showed product trial is a key driver for practice growth. In fact, more than 80 per cent of hearing healthcare professionals achieved an improved customer experience and higher sales percentages when the flexibility that comes with trial was introduced into the consultation process.

 

“It is clear from my direct experience that Unitron’s approach with FLEX is spot on,” said Pádraig MacGinty, conference participant and multi-clinic owner from Ireland. “Taking selling out of the process during an initial consultation allows trust to develop between the patient and the hearing healthcare professional. It also allows the patient to immediately experience the full benefits of a hearing aid in their everyday listening situations.”

 

Unitron’s independent global survey, also, shows that the company’s customers are incorporating FLEX™ into their practice in a number of important ways:

  • ­ Allowing patients to listen to different levels of technology before they make a purchase decision (79%)
  • ­ To start patients with amplification in their first appointment while ordering their new hearing instrument (67%)
  • ­ In marketing campaigns to attract more patients to try hearing instruments (28%)

 

Full details of the FLEX™ program can be found at:
http://unitron.com/unitron/global/en/professional/hearing-solutions/flex.html

 

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.


Contacts:

Tracy Phillips
Corporate Media Relations, Unitron
+1 519 895 0100 ext 2121
tracy.phillips@unitron.com
         Alex Mangiola
Pilot PMR
+1 416 462 0199 ext 221
alex.mangiola@pilotpmr.com

 

 

 

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Sep 03, 2014
Unitron delivers natural sound for all

Shine™ Rev puts best-in-class features within everyone’s reach

 

September 03, 2014 – Kitchener, Ontario, Canada – Unitron introduces Shine™ Rev, the newest family of entry level hearing instruments that delivers the most natural sound in its class. Powered by Era™, Shine Rev’s best-in-class features work together to increase listening comfort and speech clarity. Shine Rev also offers a new fast fitting option using Unitron TrueFit™ software, plus more choice with a wide array of discreet and powerful styles.

 

Signature features work together
Shine Rev signature features work in harmony to provide natural sound, and greater performance, comfort and clarity in everyday situations:

 

  • AutoMic™ - works continuously in quiet environments in omni directional mode for comfort and sound awareness, switching to adaptive or fixed directional mode when noise is detected, for greater comfort that still maintains audibility
  • Noise reduction – works hand-in-hand with AutoMic to further suppress distracting sounds
  • Speech enhancement - complements AutoMic and noise reduction to enhance speech clarity and comfort
  • AntiShock™ - Unitron’s award-winning feature instantly softens sudden harsh sounds, like clattering dishes, while preserving speech clarity

A great fitting experience
Shine Rev ensures a positive first fit experience, thanks to both the Automatic Adaptation Manager and new enhancements to Unitron TrueFit fitting software. Automatic Adaptation Manager overcomes new patient resistance to amplification by gently transitioning them to the amplification that will provide long-term optimal speech understanding.

 

A new fast fitting option in Unitron TrueFit guides fitters through six quick steps on one screen, for a happy patient experience and successful first fit.

 

Sensitive to unique regional speech characteristics

Shine Rev is ideal for the global market not only for its affordability, but its regionally sensitive fitting defaults.

 

Says André de Goeij, Unitron’s Director of Product Management, “Shine Rev is distinctive because it is so well aligned with the needs of a global market. It brings together an exceptional feature set and puts these technologies and the resulting patient benefits within everyone’s reach.”

 

The Shine Rev line-up includes a full range of BTE and custom styles, including options for severe hearing losses.

 

Shine Rev will be available in September 2014 in India, with other countries soon to follow. Please contact your local representative for availability in your market.

 

About Unitron

Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.


Contact:
Tracy Phillips
Corporate Media Relations
(519) 895-0100 ext. 2121
tracy.phillips@unitron.com


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Jun 04, 2014
Unitron Celebrates 50 Years

Technology Changes but Relationships Remain a Constant in Company’s History

June 4th, 2014 - Kitchener, ON, Canada – Unitron is proudly celebrating 50 years of building strong relationships with hearing healthcare professionals and delivering great products and services to support them with their patients.

 

Founded in 1964 in Newfoundland, Canada, by partners Fred Stork, Rolf Strothmann, and Rolf Dohmer, Unitron became the first Canadian manufacturer of hearing aid technology. Unitron is now one of the fastest growing hearing instrument companies in the world, with global and Canadian headquarters located in Waterloo Region, Canada’s ‘Silicon Valley’. Today, Unitron delivers hearing instruments in 70 countries through 20 international offices and a network of distribution partners. Throughout its history, Unitron has thrived and grown, always guided by the belief that this business is built on the strength of personal relationships, and that its products are really opportunities to make life better for people with hearing loss.

 A history of innovating to make life better

Since Unitron’s founding, its product development has focused on products and features that offer real benefits to the people who use them. In the 1960s through mid-1980s – the analog years – Unitron became a leader in power BTEs for people with severe to profound hearing losses. By the 1990s, programmable hearing aids and fitting software were changing the face of the industry: Unitron was there with user-friendly, intuitive fitting software advancements that made fittings more streamlined and helped improve first-fit acceptance. The digital revolution followed next and was an industry game changer. Unitron first introduced Unison, the product that made digital technology accessible to all, and today the Company continues to develop signature features to specifically address speech preservation and intelligibility, including the award-winning AntiShock™, SmartFocus™, and most recently SpeechZone™ 2.

Unitron President Jan Metzdorff holding Moxi Kiss RIC (left);  Unitron founding partner Rolf Dohmer holding a 210 BTE from 1965 (right)

Relationships remain a constant

While innovation has always been a vital part of Unitron’s product history, the Company has also remained steadfast in its belief that relationships are the foundation of its business and its  customers’ success. Explains Unitron President, Jan Metzdorff, “Since our earliest days, Unitron has understood that this business is personal. That was true 50 years ago and it holds today. The relationships we have established with hearing healthcare professionals, and how we support them in forming strong relationships with their patients has never been more important.”

 

Another constant in the Unitron story is people. Continues Metzdorff, “Our local and global teams have always worked tirelessly to support our hearing healthcare professional customers, while moving us forward as a thriving global organization. Their skill, innovation and compassion, and the great connections they have forged with our customers, have proudly made us the Unitron we are today.”

 

Unitron will mark its 50th year with local events that celebrate the ‘favorite’ sounds of the past 50 years.


About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104
annmarie.lang@unitron.com

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Mar 26, 2014
Unitron Completes Next Generation Product Portfolio with Premium Level

Moxi² Pro and Quantum² Pro offer wearers the ultimate listening experience
in all environments

 

March 26th, 2014 - Kitchener, Canada – Unitron today announced the introduction of Pro, the new premium technology level for its Moxi² and Quantum² product families. Pro delivers a number of industry leading enhancements, including SpeechZone™ 2, ensuring wearers experience incredibly natural sound, less distraction from everyday noises, and superior speech understanding, to create an ultimate listening experience.

 

360 degree speech detection with SpeechZone 2
Unique to Pro for Quantum² and Moxi², SpeechZone 2 can pinpoint speech within 360 degrees and respond intelligently to provide superior results for speech in noise. Activated when speech is present in a noisy environment, its sensors rapidly determine if speech is coming from the front, back, left or right side of the listener. SpeechZone 2 then automatically selects a binaural or asymmetric synchronized microphone strategy to ensure the best possible speech understanding in noise. This ability to target speech from any direction is made possible by the next generation of binaural spatial processing.

 

“Anytime we can make a hearing instrument more intelligent, we have an opportunity to provide a better hearing experience for the wearer. With SpeechZone 2 we are able to target the exact location of speech, providing wearers with ease of listening in some of the most challenging listening circumstances,” says Dr. Don Hayes, Director of Clinical Research, Unitron. “The binaural system enabling SpeechZone 2 is uniquely efficient in that it has two intelligent subsystems working independently, yet coordinating when necessary. And its automatic approach works 5x faster; enabling accurate, rapid detection of speech without compromising awareness, or creating disruption for the wearer.”

 

Pro creates an ultimate listening experience for patients
Powered by the Era™ platform, Moxi² Pro and Quantum² Pro offers wearers an ultimate listening experience in all environments. The combination of advanced technologies: a sophisticated four destination Automatic Program, SmartFocus 2 and SpeechZone 2, provide patients with ease of listening in both quiet and noisy environments. The orchestration of these technologies, perfected by Unitron’s research and development team, result in incredibly natural sound, less distraction from everyday noises, and better understanding of speech in noise.

 

Available with FLEX™
Individuals seeking to ‘test drive’ Pro with either Quantum² or Moxi² hearing instruments can do so through Unitron’s unique FLEX:TRIAL™ program that allows patients to experience the benefits of amplification in their everyday lives with no risk or obligation. And for current wearers of Moxi² or Quantum² hearing instruments looking to experience this premium technology level, there is FLEX:UPGRADE™.

 

“With the introduction of Pro for Quantum² and Moxi² we complete Unitron’s next generation product portfolio and once again deliver significant advancements for speech understanding in noise,” says Bruce Brown, Vice President of Global Marketing, Unitron. “We are committed to providing our hearing healthcare partners with full product lines -- including best in class premium products – and advancements that will truly address their patients’ needs and ultimately lead to greater practice success.”

 

The global availability of Quantum² Pro and Moxi² Pro begins the end of April 2014. Please contact your Unitron representative for availability in your market.

 

Conference alert: Visit Unitron at AudiologyNOW! 2014 at booth # 538 & #639 and experience a demonstration of our Pro technology at work in real life scenarios, showcasing why a Moxi² Pro or a Quantum² Pro is the ultimate premium product.

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.


Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104
annmarie.lang@unitron.com

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Mar 24, 2014
Unitron’s Moxi Kiss Wins 2014 Red Dot Product Design Award

Intelligent, refined hearing instrument gains further international recognition for product design excellence
 

March 24th, 2014 - Kitchener, Canada – Unitron, a global innovator of advanced hearing solutions, today celebrated the news that its intelligent, refined Moxi™ Kiss hearing instrument has earned a“Red Dot Award: Product Design 2014”, an internationally recognized distinction celebrating excellence in product design.


 

With origins dating back to 1954, the Red Dot Product Design Award ranks among the largest and most renowned design competitions in the world today, spanning a spectrum of 23 product categories from interior design, to consumer electronics, to healthcare.  

 

Moxi Kiss was recognized for outstanding product design out of a field of 4,815 applications from 1,816 companies representing 53 countries. An international jury of 40 distinguished design experts evaluated each submission against criteria including innovation, functionality, emotional content and ecological aspects  -- to name a few. 

 

The intelligent design and luxurious finish of Moxi Kiss realizes Unitron’s design goal to create a product that wearers would rate as stylish, discreet and comfortable, and hearing healthcare providers would be proud to represent. The hearing instrument’s outer shell was meticulously designed, including precision of the tooling to the micron level to get the smallest form possible, and a G2 curvature to ensure a luxurious finish. Advances in mechanical design ensure Moxi Kiss’ internal functionality upholds Unitron’s commitment to high fidelity natural sound, providing wearers a high degree of listening comfort even in the most difficult noise environments.

 

This is Moxi Kiss’ second international recognition for outstanding design this year. In February 2014 the hearing instrument claimed the 2014 iF product design award.

 

 “We are honoured to have Moxi Kiss recognized yet again by the world’s leaders in product design.  Moxi Kiss represents the first step in a new design evolution for Unitron’s hearing instruments that will continue for years to come.  This Red Dot award provides further validation that we are absolutely on the right path,”  says Jan Metzdorff, President, Unitron.  “In creating Moxi Kiss, our team studied the best in the world, pushed through design barriers and ultimately created an outstanding product design that is intelligent, beautiful, and truly worthy of international recognition.”

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104
annmarie.lang@unitron.com

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Feb 05, 2014
Unitron’s Moxi Kiss Wins iF Product Design Award 2014

Refined and intelligent design puts Unitron’s hearing instrument on the world stage

February 5th, 2014 - Kitchener, Canada – Unitron, a global innovator of advanced hearing solutions, is pleased to announce that its Moxi™ Kiss hearing instrument has won an internationally recognized iF product design award 2014.

 

For 60 years, the iF product design award has been an internationally recognized label for award-winning design, and the iF brand has become a symbol for outstanding achievements in design. Moxi Kiss was selected as one of this year’s winners out of more than 3,200 entries by a jury of experts and renowned designers from all over the world, who evaluated each submission against such criteria as design, quality, finish, choice of materials, degree of innovation and more.

Released to market in March 2013, Moxi Kiss is the first step in a design evolution for Unitron’s hearing instruments that will ultimately play out over many years. While the Moxi Kiss product was still on the drawing board, Unitron’s product design teams worked with industry-leading designers to study advanced industrial design trends and establish an all-encompassing framework that expresses Unitron’s brand essence, and the function and personality of its product families. This industrial design language was instrumental in forming Moxi Kiss’ organic, fluid form.

 

“Moxi Kiss is designed to be as intelligent as it is beautiful,” says Ara Talaslian, Vice President of Research & Development, Unitron. “The hearing instrument’s outer shell was meticulously designed, including precision of the tooling to the micron level and a G2 curvature to ensure a luxurious finish. Advances in mechanical design ensure Moxi Kiss’ internal functionality upholds Unitron’s commitment to high fidelity natural sound, providing wearers a high degree of listening comfort even in the most difficult noise environments.”

 

In a recent survey, Unitron customers from several key countries gave Moxi Kiss high marks for satisfaction specifically for comfort on the ear; overall design and shape; and high quality look and feel.

 

“We are very proud to have Moxi Kiss recognized with an iF product design award. To be selected amongst a field of thousands is indeed an honour, and a clear recognition of our team’s focused commitment to creating both an aesthetically pleasing and highly functional hearing instrument,” says Jan Metzdorff, President, Unitron. “When we created Moxi Kiss, our goal was to design a hearing instrument that wearers would rate as stylish, discreet and comfortable, and hearing healthcare providers would be proud to represent. I believe we have succeeded in achieving those goals; Moxi Kiss is beautiful in form, powerful in performance, and now, award-winning on the world stage.”

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Jan 15, 2014
Unitron US and Customers Build and Deliver Teddy Bears to Children in Hospital

January 15th, 2014 - Plymouth, Minnesota — For a sick child in hospital, a cuddle with a teddy bear can be a real day brightener. To help more children in need enjoy this simple pleasure, hearing healthcare manufacturer Unitron US launched a program to create and deliver adorable teddy bears, each one individually stuffed and dressed, to

children’s hospitals across the country. Unitron US kicked off the Teddy Bear initiative at its Plymouth, Minn., headquarters in May 2013. For the next several months, Unitron staff, joined by more than 300 hearing healthcare providers at special customer events, created and delivered hundreds of bears to the University of Minnesota Amplatz Children's Hospital.

 

“Our team at Unitron is passionate about helping people, and in this initiative we were able to join with our like-minded hearing healthcare customers to channel that passion into a fun and very gratifying activity to help children in hospital,” says Dan Lindhorst, Director of Marketing, Unitron US. “After several Unitron staff members personally delivered the teddy bears and experienced the difference this gift can make for a sick child, we knew we had to keep this going.”

 

Unitron expanded its Teddy Bear initiative in October 2013, marrying it up with its regional seminar program delivered to customers in 35 cities across the country.

 

“A portion of each seminar was devoted to helping our customers, who are owners of small to medium-sized independent businesses, personally connect with their local communities,” explains Lindhorst. “This time our customers helped us not only create, but also deliver the teddy bears to a local hospital, allowing everyone to experience that important connection to the children in the hospital.”

 

To date, Unitron US and its customers have donated nearly 1,000 teddy bears to children’s hospitals nationwide.


About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Nov 21, 2013
Unitron UK Claims Several ISHAA Awards Including ‘Best Customer Service’

November 21, 2013 – Kitchener, Canada – Unitron announced today its UK organization has once again been recognized with ISHAA’s (Irish Society of Hearing Aid Audiologists) ‘Best Customer Service Award’ presented at the ISHAA’s inaugural awards ceremony, held November 9th in Dublin. The ISHAA voting members represent private and public Irish hearing healthcare markets.

Unitron also took home the ISHAA’s award for ‘Best Mid-Level Hearing Instrument’ and Gareth Wilkinson, Regional Sales

Manager, was honored with ‘Best Representative’.


“We are very pleased to present Unitron with the Best Customer Service Award for the second year running,” says Derek Lacey, ISHAA Director. “The Unitron organization exemplifies the kind of attention to detail and customer service our membership so greatly values. They are the company best known for applying that personal touch to their service and willing to go above and beyond in their efforts to make it easy to do business with them.”

 

ISHAA is the body recognised by the Department of Social Protection to represent qualified Hearing Aid Audiologists in the State regarding the Treatment Benefit Scheme. The Society also has the object of establishing and maintaining high standards of practice among Hearing Aid Audiologists by the institution and administration of rules and such regulations for its members as may be deemed appropriate. It is involved in accreditation and education of Hearing Aid Audiologists in Private Practice in the Republic of Ireland.

 

“Our team at Unitron shares a common purpose to create a customer-focused culture that empowers every employee to create the best possible experience for our customers,” said Philip Stores, Managing Director, Unitron UK. “To once again be awarded with ISHAA’s ‘Best Customer Service Award” is tremendously satisfying and inspires our team to continue on this mission. We wish to thank all of our customers across Ireland for their continued support.”

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Nov 11, 2013
Unitron Named One of the 50 Best Small & Medium Employers in Canada

Company highly ranked by employees for leadership, social responsibility and cultural diversity

November 11th, 2013 - Kitchener, Canada –  Unitron, a global innovator of technologically advanced hearing instruments, is pleased to once again be named as one of the top 50 Best Small & Medium Employers in Canada. This is the fourth year Unitron has appeared on the list.

 

The rigorous, competitive study by Queen’s School of Business, Queen’s Centre for Business and Aon Hewitt, now in its 10th year, is published annually in PROFIT Magazine. It rates employers based on input from their own employees and attracts participation from public and private companies with 50 to 399 employees spanning all major industries and regions.

 

“We are honoured to once again be named as one of Canada’s 50 Best Small & Medium Employers, as ranked by our own employees. It is a recognition we highly value, and a reflection of the employee culture we have worked very hard to foster,” says Jan Metzdorff, President, Unitron. “At the core of our culture, our employees are united by a common mission to help those with hearing loss, and by a passion to go the extra mile for our hearing healthcare practitioner customers. This commitment to caring that exists company-wide is reflected in our ranking as a top 50 employer. ”

 

Unitron’s global organization is one of the fastest-growing hearing healthcare companies in the industry with 21 offices and distribution in more than 60 countries. The company employs 175 people at its global and Canadian headquarters, located in Waterloo Region, Canada’s ‘Silicon Valley’. More than 30 percent of Unitron employees have been with the company for over 10 years, and the company employs talented individuals from as many as 18 different countries.

 

To learn more about the Best Small & Medium Employers in Canada study, please visit the website.

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Oct 17, 2013
Unitron’s Brian Taylor Discusses Hearing Health with Morgan Fairchild on Lifetime Network’s Baby Boomers in America


October 17th, 2013 – Plymouth MN, USA – Unitron Director of Practice Development and Clinical Affairs, Brian Taylor Au.D., brings awareness to the importance of hearing healthcare in a special segment on Baby Boomers in America, a new television series appearing on the Lifetime Network dedicated to exploring all aspects of the boomer lifestyle.

 

In this episode, Brian sits down with host Morgan Fairchild to discuss the potential causes of hearing loss; the ways hearing loss affects a person’s working and personal life; and options for treatment. Dr. Taylor also highlights Unitron’s innovative FLEX:TRIAL™ program, the industry’s first truly risk-and obligation-free option for patients newly diagnosed with hearing loss to ‘test drive’ personalized hearing instruments for a period of time in their everyday listening situations.

 

“With one in five boomers facing hearing loss, it is absolutely critical we bring awareness to this segment of the population about hearing healthcare. It’s terrific that programs such as Boomers in America are devoting time and attention to this, helping to educate our population on how to seek help, while removing the perception barriers that often prevent people from trying hearing aids in the first place,” says Steve Savage, President and CEO, Unitron US.

 

The first Baby Boomers in America’s episode on hearing loss solutions featuring Brian Taylor aired Lifetime TV on October 12th at 8-8:30am ET/PT and Lifetime Real Women with a second airing on November 9th at 8:30-9am ET. The full episode is also available on Unitron’s YouTube channel.

 

 

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Oct 01, 2013
Unitron Introduces Moxi² and Quantum² with Fle

Next generation of Unitron’s popular hearing instruments deliver new styles and advancements to create the best first fit experience

 

October 1st, 2013 - Kitchener, Canada – Unitron today announced the next generation of its popular Moxi™ and Quantum™ hearing instruments built on the Era™ platform. Along with new styles, Moxi² and Quantum² create a best first fit experience for patients, offering evolved natural sound and a full set of features that provide more effortless listening across four technology levels.

 

Create the best first fit experience for your patient
Both product families incorporate signature technologies that deliver the ease of listening and clarity of speech necessary to create a best first fit experience and overall increased patient satisfaction. SmartFocus™ 2 includes enhancements that offer a new level of speech intelligibility in noise and limit the distracting noises that impact more than 90 per cent of a patient’s hearing experience. Unitron’s Automatic Adaptation Manager is proven to keep new wearers more satisfied by starting them at their preferred listening levels, then transitioning them to the amplification they need, gradually, comfortably and automatically.

 

Fresh new styles for maximum flexibility
Moxi² and Quantum² product families introduce fresh new styles providing hearing healthcare professionals (HHCPs) with even greater flexibility to meet patient needs. The Moxi² family includes a choice of three receiver-in-canal (RIC) styles, including the Moxi² Kiss and the new robust Moxi² Dura, while the Quantum² family offers a complete selection of performance BTEs and ITEs, including a new BTE.

 

Increase patient confidence with FLEX
Moxi² and Quantum² are also available with Unitron FLEX:TRIAL™, the industry’s first and only flexible and risk-free hearing trial solution aimed at improving patient satisfaction and hearing instrument adoption. With FLEX:TRIAL, HHCPs can fit patients with a same day trial of technology they recommend, at no cost or obligation, allowing them to experience the benefits of hearing instruments in their daily lives. Highly successful since its introduction to market a year ago, FLEX:TRIAL is providing HHCPs with unprecedented ability to meet patient expectations while enhancing their business.

 

“As part of our ongoing commitment to customer success, we are continually working with hearing healthcare providers to understand their needs so that we can ensure we are delivering the products and services that will enhance their business and enable patient success,” says Jan Metzdorff, President, Unitron. “This critical customer feedback has helped us raise the bar of excellence with Moxi² and Quantum² product families with a focus on creating the best first fit experience possible. Our comprehensive line up of styles provides hearing healthcare providers with more choice to meet patient needs and the latest advancements in natural sound quality offers patients an easy, comfortable listening experience.”


1 AudiologyNow! 2013, Acclimatization to Amplification Through Gradual Gain Model Adjustment; Presenter : Donald Hayes, PhD, Unitron Hearing Ltd. Contributors: John Pumford, AuD, Unitron Hearing Ltd.; Paula Folkeard, AuD, Western University

 

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Sep 30, 2013
Unitron Scientist Claims Ernest C. Manning Innovation Award

Dr. Henry Luo recognized for revolutionary AntiShock hearing instrument innovation

September 30, 2013 - Kitchener, ON, Canada – Unitron announced today that one of their leading research scientists, Dr. Henry Luo, has won the David E. Mitchell Award of Distinction, presented by the Ernest C. Manning Awards Foundation. Dr. Luo and the other 2013 Manning Award winners will be honored at a gala evening with leaders from across Canada in government, business, and academia including Manning Laureates. The event will be held October 16, 2013 in Calgary, Alberta.

 

One of Canada’s most prestigious annual award programs, the Ernest C. Manning Awards Foundation has celebrated the achievements of more than 200 exceptional individuals with the “imagination to innovate and the stamina to succeed”.

Drawn from fields as diverse as medicine, technology, industrial processes, engineering and social entrepreneurship – the men and women recognized with Manning Awards have helped to change the way Canada competes, manufactures, communicates and sets standards for social behavior. Their contributions have been felt across the country and around the world.


Dr. Henry Luo’s winning invention, a technology called AntiShock™, is a patented, industry-first innovation that instantly detects and controls sudden, harsh noises – such as the shatter of a glass on a ceramic floor or a car door slamming – that cause a hearing aid wearer real discomfort (called acoustic shock). AntiShock uniquely combines two technologies, one for shock prediction and the other for instantaneous shock detection, enabling Unitron’s hearing instruments to reliably detect acoustic shock and mitigate its effect – before the sound becomes audible to the listener − and most importantly, without impacting their ability to clearly hear speech and conversations.


AntiShock is today integrated into all of Unitron’s hearing aids, as well those of another leading hearing healthcare manufacturer. More than five million hearing aids sold to date incorporate AntiShock technology, providing millions of hearing aid wearers with a more comfortable hearing experience, while improving their satisfaction with their hearing aids.


“I am humbled and honored to be recognized with a Manning Innovation Award and I am grateful for the recognition this award brings to Unitron,” says Dr. Henry Luo. “Simply put, innovation is my life’s work. It challenges me and my success in this field provides me with endless happiness. It is even more rewarding as an innovator to know that the scientific advancements I am able to make in the field of hearing healthcare will positively impact the lives of people with hearing loss. It is that knowledge that truly makes all the difference.”

“We have an extraordinary culture of innovation at Unitron, and we are honored to have Dr. Luo and our AntiShock technology recognized by the Ernest C. Manning Award Foundation,” says Ara Talaslian, Vice President of Research & Development, Unitron. “The AntiShock technology has had a significant impact on the lives of people with hearing loss, allowing them to move through their lives and changing sound environments with ease and comfort. We are fortunate to benefit from Dr. Luo’s commitment to amplification research; his scientific curiosity; and his extraordinary track record of innovation.”

 

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Sep 27, 2013
Chue Yang Appointed Director of Operations for Unitron US

September 27, 2013 — Plymouth, Minnesota — Unitron today announced the appointment of Chue Yang as Director of Operations for Unitron US. In this position, he oversees a broad range of operational processes at Unitron, including staff training, purchasing, inventory management, facility management, customer communications, product and process quality, recruiting and advancement, manufacturing strategies and budget management.

 

“I’m eagerly anticipating the opportunity to build on the great strides Unitron has made in the quality of our products and service to our customers,” says Yang.

“Working with my team and other colleagues at Unitron, we will strive to identify and implement innovative and effective ways to manufacture our products, expand into new markets and, above all, reinforce our customer-first focus.”

 

Yang joined Unitron in 1994, starting as an operator in manufacturing. In 1999, he became a lead technician, followed by his promotions to Manufacturing Manager in 2002 and Senior Operations Manager in 2010.

 

"During the course of his tenure, Chue has demonstrated that he’s not satisfied with the status quo,” states Steve Savage, President and CEO, Unitron US. “He possesses a keen eye for improvement and a deep desire for excellence. I’m confident he will bring new enhancements to our operational processes and strengthen our ability to meet and exceed customer expectations.”

 

A resident of Brooklyn Park, MN, Yang has earned numerous leadership and technical certifications from various institutions.


About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us
.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Aug 05, 2013
Unitron US announces resignation of Rodney Schutt, promotion of Steve Savage to President and CEO

August 5, 2013 Plymouth, Minnesota — Unitron US today announced the resignation of Rodney Schutt as President and CEO, a position he held for nearly four years.

 

“In this role, Rodney both strengthened and broadened Unitron’s position in the U.S. market, and he built an organization with outstanding performance and values,” stated Jan Metzdorff, Global President of Unitron. “We appreciate all of his contributions to the success of Unitron.”

 

Also today, Unitron US announced the promotion of Steve Savage to company President and CEO. Previously, he served for more than three years as the company’s Director of Commercial Operations and then as Vice President of Operations.

 

“Steve turned Unitron US into one of the top-rated operation centers among all Sonova Group companies,” said Metzdorff. Savage possesses extensive experience in various operational and leadership roles during his long career with prominent blue-chip companies, according to Metzdorff. “We’re confident that Steve, with his background, experience and personality, and with the strong support of the Unitron US management team, will successfully lead Unitron and strengthen our position in the U.S. market.”

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Jun 17, 2013
Philip Stores Appointed Director of Unitron UK

June 17, 2013 - Kitchener, Canada — Unitron, a global provider of world-class hearing innovations, today announced the appointment of Philip Stores as Director, Unitron UK.

 

Philip Stores, an audiologist, brings to Unitron extensive experience in the hearing healthcare sector. He spent 11 years working with the UK National Health Service (NHS), until joining a hearing healthcare manufacturer, where he served in sales and sales management roles for the private and public sectors.

 

“We are very excited to have a person of Philip’s caliber and expertise on board to lead our Unitron UK organization. As an audiologist himself, Philip has a tremendous appreciation of the challenges and opportunities faced by hearing healthcare professionals every day,” says Jan Metzdorff, President, Unitron. “ We are confident Philip’s working knowledge of hearing health will further enrich the experience we offer our customers.”

 

”Unitron is a great organization, recognized for providing high quality hearing instruments, innovative service offerings such as the new FLEX:TRIAL solution and it’s personal approach to supporting customers. I look forward to further developing the Unitron brand in the UK market, and working closely with our customers to learn how we can best support them in serving their patients and realize greater success for their business,” says Philip Stores.

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/uk.

 

Contact:
Joe Thomas
Marketing Manager, Unitron UK
+44 1925 247 810 ext. 4
joe.thomas@unitron.com

 

Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104
annmarie.lang@unitron.com

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Jun 12, 2013
Unitron Makes it Easy for Individuals to Find a Hearing Healthcare Professional

June 12, 2013 - Plymouth, Minnesota — Unitron US has launched new enhancements to the ’locate a professional’ feature on its website, aimed at helping people who suspect they may have hearing loss quickly and easily find the help they need.

 

The newly enhanced “locate a professional” feature helps a visitor to the Unitron US website find a professional in their local area searching by city, state and/or zip code. Search results provide clinic names and phone numbers, and an integrated Google map offers directions. It is one of several features on Unitron’s website aimed at assisting an individual in their hearing healthcare journey. Unitron also offers people with hearing loss, or those who suspect that they may have a hearing loss, and their families the ability to:

 

  • Take a hearing self-assessment similar to Unitron’s popular uHear™ iTunes® application
  • View the different hearing device styles, fit and color
  • Learn about the process of having their hearing tested and being fitted with hearing instruments

 

“From easily finding a professional to make that first appointment, to taking hearing instruments for a risk-free ‘test drive’ with our FLEX:TRIAL™ program, we’re actively seeking new ways to support our hearing healthcare partners,” says Rodney Schutt, President, Unitron US. “Too often, people who suspect they have hearing loss fail to seek treatment because they are not sure of the process or where to go for help. We’re just making it simpler for them to find a hearing professional and take that next step to getting the information they need.”

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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May 13, 2013
Jason Mayer Named Vice President of Sales for Unitron US

May 13, 2013 — Kitchener, Canada — Unitron today announced the appointment of Jason Mayer as Vice President of Sales at Unitron US. In this position, Jason will lead the company’s Commercial Sales, Inside Sales, Customer Service and Professional Services.

 

Before joining Unitron, Mayer worked for nearly 10 years at hearing aid manufacturer Phonak UK, where he served as Regional Sales Manager, Key Accounts Manager, Sales Manager Private Sector and, most recently, as UK Sales Director.

 

“Jason brings an impressive background of hearing industry and sales experience to Unitron US,” says Unitron US President Rodney Schutt. “Just as importantly, it is clear that he shares our company values, particularly our overriding commitment to helping our customers satisfy their patients’ needs, and as result, realize greater success in their business.”

 

Likewise, Mayer believes that Unitron is the right fit for him. “Hearing healthcare providers need more than innovative, high-quality hearing aids,” he says. “Unitron really focuses on partnerships. There’s a burning desire to understand the actual needs of our customers and their patients — it’s in the Unitron DNA. From this understanding, there’s an ability to develop innovations that support customers in ways the rest of the industry hasn’t thought of yet. FLEX is a great example of this thinking. These are exciting times for Unitron and I’m privileged to be part of the story.”

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Mar 20, 2013
Hearing Healthcare Professionals Praise New Unitron Hearing Aid ‘Test Drive’ Program

Unique FLEX program improves hearing instrument adoption and satisfaction, and helps reduce new patient ’drop out’ rate

 

March 20, 2013 – Minneapolis, Minnesota – Unitron U.S. today announced it will offer its innovative FLEX:TRIAL™ and FLEX:UPGRADE™ programs to a broader range of customers, after a successful pilot phase drew widespread praise from participating hearing healthcare professionals (HHCPs).

 

The FLEX™ program offers the industry’s first truly risk- and obligation-free option for potential new patients to ‘test drive’ personalized hearing instruments, addressing the up to 50 percent of people who fail to purchase a hearing aid, despite visiting a provider.

 

“Our industry is long overdue for a patient-centric solution to hearing aid trial that is also easy and beneficial for providers,” said Rodney Schutt, President, Unitron U.S. “The FLEX program removes common barriers to patient acceptance and satisfaction with hearing aids, while giving providers the flexibility to program a single instrument to higher or lower levels of technology – as many times as needed – in order to provide a trial that’s uniquely suited to the patient’s needs.”

 

After launching the program as a pilot to more than 50 providers nationwide, Unitron received universal praise for applying the concept of a ‘test drive’ to an industry that previously offered few chances for patients to experience the benefits of hearing instruments in their day-to-day lives before making a purchase. The FLEX program addresses the fact that up to 50 percent of all potential new patients who visit a hearing healthcare practice leave without purchasing an instrument, mainly due to concerns about cost and benefits – whether the hearing aid they have tried in the office will be right for daily living.

 

“The FLEX program brought in more patients than I could have imagined, and almost every patient brought a family member,” says Dominick Servedio, Au.D., P.C., in New York City. “Typically we see four to five patients a day in January and February. With the FLEX program, we’re seeing seven to 10 patients a day. Closing rates are usually 20 to 30 percent, but I’ve had a closing rate of 80 percent with the trial. FLEX has been extraordinary.”

 

FLEX:TRIAL – the industry’s first customized hearing aid ‘test drive’
Typically, hearing aid trials are limited to an audiologist’s office and don’t offer patients a chance to experience the benefits of hearing instruments in their everyday lives. Other trial programs use a limited number of instruments for trials, often without a full variety of technologies, and require patients to pay for the instrument up-front and receive a refund if they choose not to purchase.

 

With FLEX:TRIAL, patients who are resistant to trying hearing aids or nervous about the financial commitment can be fit with a FLEX:TRIAL device with the right technology level for them to try at home with no cost and no obligation, to see how better hearing can improve their lives and enhance the daily activities they enjoy.

 

The difference is in the instrument itself, as FLEX: TRIAL units are not conventional demonstration models. Using Unitron’s TrueFit™ software, providers are able to program a single hearing instrument to higher or lower levels of technology as many times as needed, for the time period they choose, in order to provide a trial solution to a patient. Those newly diagnosed with hearing loss get immediate access to the product with the technology level best suited to their needs, focusing their attention on the benefits of better hearing. Providers report that patients return to the office after the trial more satisfied with their decision and ready to purchase.

 

“As the owner of a private practice, you’re always looking for ways to connect your patients with the best technology at an affordable price, while making the process easier for everyone involved,” said Adam Bernstein, owner of The Hearing Professionals, Milwaukee, Wisconsin. “With FLEX, we’ve found a way to do that. Once patients experience how the technology can help them in their daily lives, the instruments practically sell themselves.”

 

FLEX:UPGRADE – technology upgrades made easy for patients and providers
The Unitron FLEX program also provides an upgrade option for patients who would like to increase the level of technology on their current hearing instrument – perhaps due to changes in preferences or lifestyle – but don’t want to invest in an entirely new instrument.

 

Unitron is the first within the hearing healthcare marketplace to offer providers the ability to upgrade technology on an existing instrument within their own clinic, even after purchase.

 

For more information on how to qualify for the FLEX program and availability in your region, please contact your Unitron representative.

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com/us.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Mar 18, 2013
Unitron Introduces Moxi Kiss

New, refined design combined with high fidelity natural sound delivers what patients want

 

March 18, 2013 - Kitchener, Canada – Unitron today announced Moxi™ Kiss, the newest 312 receiver in canal (RIC) hearing instrument with a design aimed at improving patient acceptance.  The latest product to be released on the Era™ platform, Moxi Kiss marries a fluid, refined design with Unitron’s commitment to delivering high fidelity natural sound.

 

Putting Patient Comfort First
Moxi Kiss represents an evolution in design for Unitron’s Moxi product family, putting the comfort of the patient at the forefront. Designed to look great in the hand and

provide maximum visual appeal for the first time wearer, Moxi Kiss delivers the perfect balance of fit, finish, and colour. The hearing instrument is organic in form, with a refined and luxurious finish, and is available in a rich colour palette. Slim, smooth and push button free, Moxi Kiss is extremely comfortable to wear.

 

“One of the barriers a hearing healthcare practitioner must overcome is the patient’s psychological resistance to the product – as new patients often express anxiety around the look and feel of a hearing instrument,” explains Bruce Brown, Vice President, Global Marketing, Unitron. “A well designed hearing instrument that is pleasing to the eye, nearly invisible on the ear, and comfortable to wear can go far in overcoming a patient’s pre-conceived notions about what hearing aids look and feel like. Moxi Kiss delivers on every count.”

 

A natural sound experience free of acoustical artifacts is also essential for a patient’s comfort. Moxi Kiss continues to deliver on the high fidelity natural sound Unitron’s Moxi product family has come to stand for. Within Moxi Kiss is Unitron’s Automatic Program incorporating SmartFocus™ and SpeechZone™ technologies which provide natural sound quality, outstanding speech intelligibility in noise and undetectable transitions to changing sound environments.

 

Intelligent Design
The intelligent industrial design of Moxi Kiss achieves a delicate balance between a fluid and refined outer shell design with functionality, both in performance and ease of use. The hearing instrument’s patent pending outer shell was meticulously designed including precision of the tooling to the micron level and G2 curvature to ensure a luxurious finish.

 

Moxi Kiss’ mechanical design was also taken to a new level. A RIC slider pin makes changing receivers an effortless task. The programming jack is angled for easy cable plug in for fitting. Codification markers are easy to install and visible, and the battery door won’t over open or allow the battery to fall out. These seemingly little refinements come together to make the fit and use of the Moxi Kiss easier for both the HHCP and the patient.

 

Increasing patient acceptance with FLEX:TRIAL
Moxi Kiss is available through Unitron’s new FLEX:TRIAL™ program, a unique product and service concept only available from Unitron that offers HHCPs a risk-free opportunity to demonstrate the benefits of hearing instruments. Patients wear a personalized Moxi Kiss FLEX:TRIAL device home after the first appointment for a trial period, allowing them to experience the benefits in real, everyday situations. Experiencing the benefits of wearing Moxi Kiss without risk or obligation helps to reduce any uncertainty while immediately improving the quality of life for those patients.

 

”Unitron is committed to building a global brand recognized for its commitment to helping its customers achieve success in their business, and for developing hearing instruments with excellent performance and commercial appeal,” says Jan Metzdorff, President, Unitron. “Over the last couple years, we have taken significant leaps in sound quality with our Era platform, and our Quantum and Moxi product families. Now, with Moxi Kiss we take another leap forward in the design of our hearing instruments – creating a hearing instrument that is both beautiful in form, and powerful in performance.”

 

Conference alert: Visit Unitron at AudiologyNOW! 2013 at booth # 1314 and see the new Moxi Kiss hearing instrument and learn more about FLEX, the first and only risk-free trial business solution for trial and upgradeable hearing instruments.

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104

annmarie.lang@unitron.com

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Feb 27, 2013
New Leadership for Unitron Russia

February 27th, 2013 - Kitchener, Canada – Unitron, a global provider of world-class hearing innovations, announced today the appointment of Svetlana Kazakova as the new Sales and Business Development Manager for Unitron Russia.

 

Svetlana Kazakova brings to Unitron extensive experience in sales and business development, most recently as a National Sales Manager for Promofarm, a member of

The Protek Group, one of the largest pharmaceutical companies in Russia.

 

“We are very pleased to welcome Svetlana to the global Unitron team. Unitron Russia has experienced tremendous growth over the past two years, and Svetlana, with her extensive sales and business development background, will quickly work to further Unitron’s position as a leading brand in the Russia hearing healthcare marketplace,” says Jan Metzdorff, President, Unitron.

 

“I am very excited to be a part of this world-class organization, and to be joining Unitron Russia at this exciting point in our growth phase,” said Svetlana Kazakova.  “I look forward to building relationships with our customers and supporting them in their business by providing them with both high quality products and excellent service.”

 

Unitron Russia offers a complete range of digital hearing instruments in the premium through the essential categories, technical support, training and customer support services.

 

About Unitron
Unitron is a global company that understands the hearing healthcare business is built on strong, personal relationships. We work closely with hearing healthcare professionals to improve the lives of people with hearing loss. A member of the Sonova Group, Unitron has a proven track record of developing hearing innovations that provide natural sound with exceptional speech understanding. Headquartered in Canada, Unitron distributes its full line of hearing instruments to customers in over 60 countries. For more information, please visit us on the web at unitron.com.

 

Contact:
Ann Marie Lang
Corporate Media Relations
(519) 895-0100 ext. 2104
annmarie.lang@unitron.com

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Please reach out as we are always ready to share more about Unitron!

Laura McFadden
Director Unitron Media Relations
(519) 895-0100 ext. 2097
mediarelations@unitron.com

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