Given all the disconcerting news coming out of the Middle East, you bet I was intrigued when Fortunato Figliano (a colleague and Unitron customer) emailed and said I must meet someone - David Scott Mann. Fortunato had just heard the retired Green Beret give a leadership workshop in Youngstown, OH about the importance of communication, storytelling and other insights learned from the front lines in the Middle East and was incredibly moved and inspired. Knowing Unitron’s and my passionate belief about leadership, coaching and the art of a great conversation, he felt we would have much in common.
Once I had the chance to speak with Scott, I can see why Fortunato felt the way he did. Scott believes so much in the power of connecting with people through the ability to build trust by way of an emotional conversation. This power of persuasion not only saved lives, but made some very dangerous spots in the world significantly better places. At one point I joked and said, “If you are able to build rapport and trust in 5 minutes with people you don’t know and who also could kill you, surely we could learn something from your message and help persuade our hearing aid patients to take a step forward with us.”
This is a two-part blog, watch for part two coming soon. Thanks Scott, and enjoy!